Undergraduate Catalog

Marketing Minor

(18 credit hours)

Required Business Core: (6 credit hours)

BU 131Macroeconomics

3

BU 251Principles of Marketing

3

Electives (choose four): (12 credit hours)

BU 352Consumer Behavior

3

BU 353Digital Marketing Essentials

3

BU 354Salesmanship

3

BU 356Supply Chain Management

3

BU 455International Marketing

3

BU 458Marketing Management

3