Undergraduate-Catalog

Marketing Minor

18 credit hours

Business Core (6 credit hours)

BU 131Macroeconomics

3

BU 251Principles of Marketing

3

Marketing Electives (12 credit hours)

Choose four:

BU 352Consumer Behavior

3

BU 353Digital Marketing Essentials

3

BU 354Salesmanship

3

BU 356Supply Chain Management

3

BU 455International Marketing

3

BU 458Marketing Management

3